Projector squared

May 10, 2008

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An interesting projection-based advertising concept from Projector, the Japanese agency responsible for the wonderful Uniqlock screensaver. Advertisements

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Uniqlock – when screensavers win Best In Show

May 10, 2008

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Uniqlock, the strange, entrancing clock/screensaver featuring lithe japanese dancers performing in five second jags, won Best In Show at this year’s One Show Interactive Awards. Projector created the piece, as covered in Creative Review. I loved the screensaver, but must admit it liked it better before I learned it was promoting brand awarenes of a […]

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Sky TV moves to a download model

May 3, 2008

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The Herald Business section this week noted Sky TV’s new download model for movies and television shows. For $5 per month, existing Sky subscribers can download “all you can eat” from their site, though only after those shows have played on Sky’s network. There’s talk of getting the downloads zero-rated through deals with specific ISPs […]

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Frameworks vs CMS packages

April 27, 2008

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Sitting waiting for a plane, your thoughts often turn to life’s imponderables. Like: what’s the point of CMS products, when half the time it’s faster to do what you want in a framework? The thought is prompted by one of my colleagues at Shift — Matt — who spent about three weeks toiling in a […]

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US Television; does not compute

April 27, 2008

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A random collection of “does not compute” moments that have come to me over a single evening of casual television watching: Isn’t it creepy when direct drug advertising spots spend 15 seconds on the anti-depression drug’s benefits, 35 seconds on the possible side effects (including uncontrollable tremors, coma and death), then a cheery 10 second […]

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Interactive information graphics

February 26, 2008

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The New York Times has been doing some lovely interactive information graphics recently. Here’s one I saw today: Hollywood box office receipts over the past ten years. As always, there is a minimum of chrome, and a maximum of information. The graphs itslef is lovely to look at — a sinuous, organic shape. Could it […]

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Vodafone’s mobile spam

February 23, 2008

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My wife receives weekly MMS messages from Vodafone. She doesn’t recall opting in to the messages. And after scouring and searching the Vodafone website, we can’t figure out how to stop them coming. Here’s a typical message: Saturday 23 February=============== Vodafone Rock The Park returns to Auckland for a day of free l ive music! […]

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